HSY · The Hershey Company
$174.30
+1.78% last session
End-of-day data · updated 2026-07-28
Market cap
$37B
Enterprise value
$41B
Trailing P/E
33.6
Forward P/E
18.3
Dividend yield
3.0%
Beta
0.10
Avg volume
2M
Employees
18K
2D change
—
5D change
4.68%
10D change
5.12%
30D change
0.60%
60D change
-7.13%
MTD change
0.85%
YTD change
0.43%
Analyst Outlook
Analyst estimates change daily — follow the shifts on the Estimate Trends page.
Technical Analysis
Analyst sentiment over time — HSY
Rec Mean (blue, left — higher = more bullish) vs. price targets (right).
Investment Bank Ratings as of 2026-07-23
Latest call per bank · past 12 months
Barclays
Equal-Weight$208
+19.3% vs priceUBS
Neutral$190
+9.0% vs priceJP Morgan
Neutral$191
+9.6% vs priceBank of America
Neutral$200
+14.7% vs priceWells Fargo
Equal-Weight$200
+14.7% vs priceMorgan Stanley
Overweight$227
+30.2% vs priceDeutsche Bank
Hold$200
+14.7% vs priceRBC Capital
Sector Perform$185
+6.1% vs priceJefferies
Neutral$207
+18.8% vs priceGoldman Sachs
Buy$222
+27.4% vs priceRecent rating actions
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-07-23 | Evercore ISI Group | Maintains | Outperform | $255 → $225 |
| 2026-07-22 | Stifel | Maintains | Hold | $215 → $180 |
| 2026-07-21 | Barclays | Maintains | Equal-Weight | $220 → $208 |
| 2026-07-16 | UBS | Maintains | Neutral | $200 → $190 |
| 2026-07-13 | JP Morgan | Maintains | Neutral | $204 → $191 |
| 2026-07-09 | Piper Sandler | Maintains | Overweight | $249 → $200 |
| 2026-06-25 | Bank of America | Maintains | Neutral | $220 → $200 |
| 2026-05-27 | Evercore ISI Group | Upgrade | In-Line → Outperform | $255 |
Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.
Signal Summary as of 2026-07-28
- RSI (14): RSI is 59 — neutral momentum, neither overbought nor oversold.
- Price vs 50-day MA: Trading 1.5% above the 50-day MA ($180.67).
- Price vs 200-day MA: Trading 3.7% below the 200-day MA ($190.35).
- MA cross: The 50-day MA sits below the 200-day MA (death-cross regime) — the longer-term trend points down.
- MACD (12,26,9): MACD histogram is positive (+1.27) — short-term momentum is improving.
- 52-week range: Price sits between the 52-week low ($158.80) and high ($234.48).
HSY Price Chart
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Fundamentals
About The Hershey Company
The Hershey Company, together with its subsidiaries, engages in the manufacture and sale of confectionery products and pantry items in the United States and internationally. It operates through three segments: North America Confectionery, North America Salty Snacks, and International. The company offers chocolate and non-chocolate confectionery products; gum and mint refreshment products, including mints, chewing gums, and bubble gums; protein bars; pantry items, such as baking ingredients, toppings, beverages, and sundae syrups; and snack items comprising spreads, bars, snack bites, mixes, popcorn, and pretzels. It provides its products primarily under the Hershey's, Reese's, Kisses, Jolly Rancher, Almond Joy, Brookside, barkTHINS, Cadbury, Good & Plenty, Heath, Kit Kat, Payday, Rolo, Twizzlers, Sour Strips, Whoppers, York, Ice Breakers, Breath Savers, Bubble Yum, Lily's, SkinnyPop, Pirates Booty, Dot's Homestyle Pretzels, and ONE Bar brands, as well as under the Pelon Pelo Rico, IO-IO, and Sofit brands. The company markets and sells its products to wholesale distributors, chain grocery stores, mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, dollar stores, concessionaires, and department stores. It exports its products in approximately 65 countries worldwide. The Hershey Company was founded in 1894 and is based in Hershey, Pennsylvania.
More in Confectioners
Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.