Equites Radar

NOW · ServiceNow, Inc.

Software - ApplicationUnited StatesAnalyst view: Strong Buy

$158.18

-0.49% last session

End-of-day data · close of 2026-10-26

Bullish4 bullish · 0 bearish technical signals
Consensus: Strong Buy (1.45 from 46 analysts)
To mean target: -1.0%

Market cap

$164B

Enterprise value

$167B

Trailing P/E

98.9

Forward P/E

31.6

Dividend yield

0.0%

Beta

0.99

Avg volume

16M

Employees

29K

Daily Change %

-0.49%

5 Days Change

0.75%

10 Days Change

11.42%

30 Days Change

16.63%

60 Days Change

9.31%

Month to Day Change

14.82%

Year to Day Change

3.26%

Analyst Outlook

Consensus ratingStrong Buy
Recommendation mean (1–5)1.45
Covering analysts46
Mean price target$156.54
Low price target$72.00
Upside to mean target-1.0%

Analyst estimates change daily — follow the shifts on the Estimate Trends page.

Technical Analysis

RSI (14)68.7
50-day MA$138.17
200-day MA$115.17
Price vs 50-day MA+14.5%
Price vs 200-day MA+37.3%
MACD histogram1.77
Volume vs 3-month avg1.0×
52w low $83.0052w high $189.26

Analyst sentiment over time — NOW

Rec Mean (blue, left — higher = more bullish) vs. price targets (right).

Investment Bank Ratings as of 2026-10-26

Latest call per bank · past 12 months

Citigroup

Buy

$170

+7.5% vs price
▲ raised from $154Maintains · 2026-10-14

Barclays

Overweight

$160

+1.2% vs price
▲ raised from $134Maintains · 2026-10-13

Wells Fargo

Overweight

$190

+20.1% vs price
▲ raised from $175Maintains · 2026-10-13

RBC Capital

Outperform

$176

+11.3% vs price
▲ raised from $130Maintains · 2026-10-12

UBS

Neutral

$150

-5.2% vs price
▲ raised from $110Maintains · 2026-10-06

Bank of America

Buy

$150

-5.2% vs price
▲ raised from $130Maintains · 2026-08-19

JP Morgan

Overweight

$150

-5.2% vs price
▲ raised from $145Maintains · 2026-07-23

Jefferies

Buy

$140

-11.5% vs price
▲ raised from $135Maintains · 2026-07-23

Goldman Sachs

Buy

$145

-8.3% vs price
▼ cut from $163Maintains · 2026-07-09

Deutsche Bank

Buy

$135

-14.7% vs price
▼ cut from $180Maintains · 2026-04-16

Recent rating actions

DateFirmActionRatingPrice target
2026-10-26Cantor FitzgeraldMaintainsOverweight$174 → $201
2026-10-23GuggenheimMaintainsBuy$125 → $175
2026-10-21Truist SecuritiesMaintainsBuy$130 → $180
2026-10-19StoneXMaintainsBuy$130 → $165
2026-10-16Piper SandlerMaintainsOverweight$140 → $175
2026-10-15MizuhoMaintainsOutperform$140 → $170
2026-10-15TD CowenMaintainsBuy$140 → $165
2026-10-14CitigroupMaintainsBuy$154 → $170

Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.

Signal Summary as of 2026-10-26

  • neutral: RSI (14): RSI is 69 — neutral momentum, neither overbought nor oversold.
  • bullish: Price vs 50-day MA: Trading 14.5% above the 50-day MA ($138.17).
  • bullish: Price vs 200-day MA: Trading 37.3% above the 200-day MA ($115.17).
  • bullish: MA cross: The 50-day MA sits above the 200-day MA (golden-cross regime) — the longer-term trend points up.
  • bullish: MACD (12,26,9): MACD histogram is positive (+1.77) — short-term momentum is improving.
  • neutral: 52-week range: Price sits between the 52-week low ($83.00) and high ($189.26).

NOW Price Chart

Loading chart for NOW…

Fundamentals

Revenue (TTM)$15B
EBITDA$3.0B
Free cash flow$5.0B
Operating cash flow$5.0B
Book value / share$12.11
Net Debt / EBITDA1.3
WACC11.0%
Revenue growth24.00%
Earnings growth-22.00%

About ServiceNow, Inc.

ServiceNow, Inc. provides cloud-based solution for digital workflows in the North America, Brazil, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company provides asset management, integrated risk management, IT service management, Operational Technology management, Security Operations, strategic portfolio management, IT operations management products; customer service management product; field service management applications; and sales and order management services. It also offers human resources delivery; legal and contract operations; workplace service delivery products; app engine product; automation engine; platform privacy and security product; and source-to-pay operations. In addition, the company provides RaptorDB, a database built to manage workloads at scale; ServiceNow Impact that provides customers with software tools, guided plans, and AI-driven recommendations; customer support; and workflow data fabric. It serves government, financial services, healthcare and life science, manufacturing, Public Sector, retail, technology, and Telecom sectors through service providers and resale partners. The company has a strategic collaboration with Cohesity, Inc. to develop, operate, and safeguard autonomous AI agents and data with enterprise-grade reliability; and with ServiceNow to Advance Ai-Powered Solution for Mission-Critical Infrastructure Monitoring. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. ServiceNow, Inc. has a strategic alliance with Accenture for integrated risk management and third-party risk management solutions, and with Tech Mahindra to validate and deliver production-ready, industry-specific enterprise AI and automation solutions at scale. ServiceNow, Inc. was founded in 2004 and is headquartered in Santa Clara, California.

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Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.