Equites Radar

PRMB · Primo Brands Corporation

Beverages - Non-AlcoholicUnited StatesAnalyst view: Buy

$19.66

-0.15% last session

End-of-day data · close of 2026-10-26

Mildly bearish1 bullish · 3 bearish technical signals
Consensus: Buy (1.75 from 11 analysts)
To mean target: +47.0%

Market cap

$7B

Enterprise value

$12B

Trailing P/E

65.5

Forward P/E

13.3

Dividend yield

2.0%

Beta

0.69

Avg volume

5M

Employees

12K

Daily Change %

-0.15%

5 Days Change

-2.38%

10 Days Change

-0.30%

30 Days Change

0.82%

60 Days Change

-14.52%

Month to Day Change

3.20%

Year to Day Change

22.14%

Analyst Outlook

Consensus ratingBuy
Recommendation mean (1–5)1.75
Covering analysts11
Mean price target$28.91
Low price target$21.00
Upside to mean target+47.0%

Analyst estimates change daily — follow the shifts on the Estimate Trends page.

Technical Analysis

RSI (14)46.4
50-day MA$20.78
200-day MA$21.22
Price vs 50-day MA-5.4%
Price vs 200-day MA-7.4%
MACD histogram0.18
Volume vs 3-month avg0.8×
52w low $14.1452w high $25.26

Analyst sentiment over time — PRMB

Rec Mean (blue, left — higher = more bullish) vs. price targets (right).

Investment Bank Ratings as of 2026-10-16

Latest call per bank · past 12 months

Barclays

Overweight

$26.00

+32.2% vs price
▼ cut from $29.00Maintains · 2026-10-16

RBC Capital

Outperform

$31.00

+57.7% vs price
▲ raised from $28.00Maintains · 2026-08-07

JP Morgan

Overweight

$29.00

+47.5% vs price
▲ raised from $26.00Maintains · 2026-07-16

Deutsche Bank

Hold

$19.00

-3.4% vs price
▼ cut from $24.00Maintains · 2026-03-30

Jefferies

Buy

$25.00

+27.2% vs price
▲ raised from $0.00Upgrade · 2026-03-27

Morgan Stanley

Overweight

$26.00

+32.2% vs price
▼ cut from $28.00Maintains · 2026-01-05

Goldman Sachs

Neutral

$18.00

-8.4% vs price
▼ cut from $21.00Maintains · 2025-11-25

Recent rating actions

DateFirmActionRatingPrice target
2026-10-16BarclaysMaintainsOverweight$29.00 → $26.00
2026-08-07RBC CapitalMaintainsOutperform$28.00 → $31.00
2026-08-07BarclaysMaintainsOverweight$27.00 → $29.00
2026-07-21BarclaysMaintainsOverweight$25.00 → $27.00
2026-07-16JP MorganMaintainsOverweight$26.00 → $29.00
2026-05-11BarclaysMaintainsOverweight$24.00 → $25.00
2026-05-04JP MorganMaintainsOverweight$27.00 → $26.00
2026-04-14BarclaysMaintainsOverweight$27.00 → $24.00

Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.

Signal Summary as of 2026-10-26

  • neutral: RSI (14): RSI is 46 — neutral momentum, neither overbought nor oversold.
  • bearish: Price vs 50-day MA: Trading 5.4% below the 50-day MA ($20.78).
  • bearish: Price vs 200-day MA: Trading 7.3% below the 200-day MA ($21.22).
  • bearish: MA cross: The 50-day MA sits below the 200-day MA (death-cross regime) — the longer-term trend points down.
  • bullish: MACD (12,26,9): MACD histogram is positive (+0.17) — short-term momentum is improving.
  • neutral: 52-week range: Price sits between the 52-week low ($14.14) and high ($25.26).

PRMB Price Chart

Loading chart for PRMB…

Fundamentals

Revenue (TTM)$7.0B
EBITDA$1.0B
Free cash flow$0M
Operating cash flow$1.0B
Book value / share$8.22
Net Debt / EBITDA4.0
WACC7.0%
Revenue growth4.00%
Earnings growth163.00%

About Primo Brands Corporation

Primo Brands Corporation operates as a branded beverage company in North America. It offers bottle water solutions and water filtration services; and premium spring and sparkling water, purified water, self-service refill drinking water, flavored and enhanced beverages, water dispensers, and filtration equipment. The company has a portfolio of packaged branded beverages under the Poland Spring, Pure Life, Saratoga, Mountain Valley, Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills brands; purified brands, including Primo Water and Sparkletts; and flavored and enhanced brands, such as AC+ION and Splash Refresher. It distributes direct-to-consumer, retail, commercial and residential customers, and e-commerce and digital platforms. The company is based in Tampa, Florida.

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Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.