RUSHA · Rush Enterprises, Inc.
$76.37
+0.03% last session
End-of-day data · updated 2026-07-25
Market cap
$6B
Enterprise value
$7B
Trailing P/E
23.1
Forward P/E
16.9
Dividend yield
1.0%
Beta
0.89
Avg volume
1M
Employees
8K
2D change
0.26%
5D change
2.20%
10D change
0.51%
30D change
4.53%
60D change
8.92%
MTD change
6.39%
YTD change
42.70%
Analyst Outlook
Analyst estimates change daily — follow the shifts on the Estimate Trends page.
Technical Analysis
Analyst sentiment over time — RUSHA
Rec Mean (blue, left — higher = more bullish) vs. price targets (right).
Investment Bank Ratings as of 2026-05-19
Latest call per bank · past 12 months
UBS
Neutral$78.00
+2.1% vs priceRecent rating actions
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-05-19 | Stephens & Co. | Reiterates | Overweight | $85.00 |
| 2026-04-30 | Stephens & Co. | Maintains | Overweight | $80.00 → $85.00 |
| 2026-04-29 | UBS | Maintains | Neutral | $73.00 → $78.00 |
| 2026-04-27 | Wolfe Research | Initiates | Outperform | $0.00 → $88.00 |
| 2026-02-19 | Stephens & Co. | Maintains | Overweight | $55.00 → $80.00 |
| 2026-02-18 | UBS | Maintains | Neutral | $70.00 → $73.00 |
| 2026-01-28 | UBS | Initiates | Neutral | $0.00 → $70.00 |
| 2025-11-05 | Stephens & Co. | Maintains | Overweight | $60.00 → $55.00 |
Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.
Signal Summary as of 2026-07-23
- RSI (14): RSI is 58 — neutral momentum, neither overbought nor oversold.
- Price vs 50-day MA: Trading 7.0% above the 50-day MA ($71.39).
- Price vs 200-day MA: Trading 20.1% above the 200-day MA ($63.58).
- MA cross: The 50-day MA sits above the 200-day MA (golden-cross regime) — the longer-term trend points up.
- MACD (12,26,9): MACD histogram is positive (+0.03) — short-term momentum is improving.
- 52-week range: Price is within 5% of the 52-week high ($79.66).
RUSHA Price Chart
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Fundamentals
About Rush Enterprises, Inc.
Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada. The company operates a network of commercial vehicle dealerships under the Rush Truck Centers name. Its Rush Truck Centers primarily sell commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, Blue Bird, Blue Arc and Battle Motors. The company also engages in the retail sale of new and used commercial vehicles, and aftermarket parts, as well as provision of service and repair, financing, and leasing and rental services; and offers property and casualty insurance, including collision and liability insurance on commercial vehicles, cargo insurance, and credit life insurance products. In addition, it provides equipment installation and repair, parts installation, and paint and body repair services; new vehicle pre-delivery inspection, truck modification, and natural gas fuel system installation services, body, chassis upfitting, and component installation services; parts and collision repair; CNG fuel systems; and vehicle telematics products, as well as sells new and used trailers, and tires for commercial vehicles. The company serves regional and national fleets, local and state governments, corporations, and owner-operators. Rush Enterprises, Inc. was incorporated in 1965 and is headquartered in New Braunfels, Texas.
More in Auto & Truck Dealerships
Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.