W · Wayfair Inc.
$113.05
+0.50% last session
End-of-day data · close of 2026-10-26
Market cap
$15B
Enterprise value
$18B
Trailing P/E
—
Forward P/E
28.9
Dividend yield
0.0%
Beta
3.02
Avg volume
3M
Employees
12K
Daily Change %
0.50%
5 Days Change
5.79%
10 Days Change
5.09%
30 Days Change
14.06%
60 Days Change
9.98%
Month to Day Change
11.96%
Year to Day Change
13.03%
Analyst Outlook
Analyst estimates change daily — follow the shifts on the Estimate Trends page.
Technical Analysis
Analyst sentiment over time — W
Rec Mean (blue, left — higher = more bullish) vs. price targets (right).
Investment Bank Ratings as of 2026-10-23
Latest call per bank · past 12 months
RBC Capital
Sector Perform$96.00
-14.7% vs priceCitigroup
Buy$133
+18.2% vs priceUBS
Buy$156
+38.7% vs priceWells Fargo
Overweight$130
+15.6% vs priceJP Morgan
Overweight$108
-4.0% vs priceJefferies
Hold$70.00
-37.8% vs priceMorgan Stanley
Overweight$140
+24.5% vs priceBarclays
Overweight$123
+9.3% vs priceGoldman Sachs
Neutral$120
+6.7% vs priceRecent rating actions
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-23 | RBC Capital | Maintains | Sector Perform | $92.00 → $96.00 |
| 2026-10-20 | Piper Sandler | Maintains | Overweight | $133 → $135 |
| 2026-10-08 | Baird | Maintains | Neutral | $116 → $117 |
| 2026-09-29 | Mizuho | Maintains | Outperform | $90.00 → $110 |
| 2026-08-20 | Rosenblatt | Initiates | Buy | $0.00 → $125 |
| 2026-08-14 | Bernstein | Upgrade | Market Perform → Outperform | $100 → $125 |
| 2026-08-14 | Citigroup | Maintains | Buy | $95.00 → $133 |
| 2026-08-05 | UBS | Maintains | Buy | $118 → $156 |
Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.
Signal Summary as of 2026-10-26
- neutral: RSI (14): RSI is 61 — neutral momentum, neither overbought nor oversold.
- bullish: Price vs 50-day MA: Trading 8.9% above the 50-day MA ($103.82).
- bullish: Price vs 200-day MA: Trading 27.5% above the 200-day MA ($88.67).
- bullish: MA cross: The 50-day MA sits above the 200-day MA (golden-cross regime) — the longer-term trend points up.
- bullish: MACD (12,26,9): MACD histogram is positive (+0.54) — short-term momentum is improving.
- neutral: 52-week range: Price sits between the 52-week low ($57.40) and high ($119.05).
W Price Chart
Loading chart for W…
Fundamentals
About Wayfair Inc.
Wayfair Inc. engages in the e-commerce business in the United States and internationally. It provides online selections of furniture, décor, housewares, and home improvement products through its sites comprising Wayfair, Joss & Main, AllModern, Birch Lane, Perigold, and Wayfair Professional. The company offers its products under the Three Posts and Mercury Row brands. Wayfair Inc. was founded in 2002 and is headquartered in Boston, Massachusetts.
More in Internet Retail
Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.