FCFS · FirstCash Holdings, Inc.
$172.75
-6.51% last session
End-of-day data · close of 2026-10-23
Market cap
$7B
Enterprise value
$10B
Trailing P/E
18.7
Forward P/E
13.5
Dividend yield
1.0%
Beta
0.55
Avg volume
0M
Employees
—
Daily Change %
-6.51%
5 Days Change
-14.16%
10 Days Change
-15.56%
30 Days Change
-14.64%
60 Days Change
-21.85%
Month to Day Change
-11.23%
Year to Day Change
16.65%
Analyst Outlook
Analyst estimates change daily — follow the shifts on the Estimate Trends page.
Technical Analysis
Analyst sentiment over time — FCFS
Rec Mean (blue, left — higher = more bullish) vs. price targets (right).
Investment Bank Ratings as of 2026-10-23
Latest call per bank · past 12 months
Recent rating actions
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-23 | Canaccord Genuity | Maintains | Buy | $265 → $250 |
| 2026-10-23 | TD Cowen | Maintains | Buy | $242 → $235 |
| 2026-10-15 | Canaccord Genuity | Maintains | Buy | $252 → $265 |
| 2026-10-06 | TD Cowen | Maintains | Buy | $240 → $242 |
| 2026-10-01 | Stephens & Co. | Reiterates | Overweight | $250 |
| 2026-08-10 | Loop Capital | Upgrade | Hold → Buy | $0.00 → $255 |
| 2026-07-07 | TD Cowen | Maintains | Buy | $235 → $240 |
| 2026-04-24 | TD Cowen | Maintains | Buy | $205 → $235 |
Ratings and price targets are the published opinions of the issuing banks, compiled from Yahoo Finance rating actions — not investment advice.
Signal Summary as of 2026-10-23
- bullish: RSI (14): RSI is 20 — oversold territory; selling pressure looks stretched.
- bearish: Price vs 50-day MA: Trading 20.1% below the 50-day MA ($216.25).
- bearish: Price vs 200-day MA: Trading 15.9% below the 200-day MA ($205.45).
- bullish: MA cross: The 50-day MA sits above the 200-day MA (golden-cross regime) — the longer-term trend points up.
- bearish: MACD (12,26,9): MACD histogram is negative (-3.52) — short-term momentum is fading.
- neutral: 52-week range: Price sits between the 52-week low ($146.77) and high ($236.43).
FCFS Price Chart
Loading chart for FCFS…
Fundamentals
About FirstCash Holdings, Inc.
FirstCash Holdings, Inc., together with its subsidiaries, operates retail pawn stores in the United States, Mexico, rest of Latin America, and the United Kingdom. The company operates through four segments: U.S. Pawn, Latin America Pawn, U.K. Pawn, and Retail POS Payment Solutions segments. Its pawn stores lend money on the collateral of pledged personal property, including jewelry, electronics, tools, appliances, sporting goods, and musical instruments; and retails merchandise acquired through collateral forfeitures and over-the-counter purchases from customers. The company also provides retail POS payment solutions, which focuses on LTO products and facilitating other retail financing payment options across the network of traditional and e-commerce merchant partners. It serves cash and credit-constrained consumers. The company was formerly known as FirstCash, Inc and changed its name to FirstCash Holdings, Inc. in December 2021. FirstCash Holdings, Inc. was incorporated in 1988 and is headquartered in Fort Worth, Texas.
More in Credit Services
V
Visa Inc.
$766B 18.9% YTD
MA
Mastercard Incorporated
$546B 11.6% YTD
AXP
American Express Company
$212B -11.1% YTD
COF
Capital One Financial Corporati
$124B -15.1% YTD
PYPL
PayPal Holdings, Inc.
$49B -0.6% YTD
AFRM
Affirm Holdings, Inc.
$24B -2.7% YTD
SYF
Synchrony Financial
$24B -8.9% YTD
SOFI
SoFi Technologies, Inc.
$19B -43.6% YTD
Data is sourced from end-of-day snapshots and refreshed daily before the US market open — nothing on this page is real-time. Figures can contain vendor errors. This page is for information only and is not investment advice.